Advertising agencies in Andheri offer their services to clients to help them promote their brand and products through advertisements. A brand positioning agency would offer its services to help clients build their brand. This can be done through various methods including advertising. Advertising agencies or ad agencies create and implement strategies for their clients for advertising. The following are what an ad agency does for its clients:
1) Ad agencies pitch or put in effort to acquire clients. Once they acquire a client, they understand the client requirements and do a review of their existing promotional activities.
2) A brand positioning agency would evaluate the brand and then work out the strategies need to promote the brand.
3) The ad agency would work out strategies for its client. The strategies would focus on brand building and product promotion. The first thing they would do is create a message for the client. The message would be one that can help attract customers. The message would be created based on an assessment of the client’s market position.
4) A set of creatives would be created by the advertising agency. These creatives may use logos, ad copy, photographs, print ad designs, web ad designs, video ad designs, etc.
5) Once the client approves the creative, the next step is to implement these strategies. This is known in advertising terminology as rollout. The rollout ensures messages are aired on different media (print, radio, TV, internet, other formats). The objective is to create awareness, promote the brand, and promote products.
6) Ad agencies would also help in assessing the effectiveness of ad campaigns. This helps clients understand return on investment.
Working with the best among the various advertising agencies in Andheri would help an organization in its brand promotion and product selling activities.